How Stark Leipzig Started Strong with MAAT

Key Takeaways

• Stark Leipzig is a Brazilian Jiu Jitsu academy in Germany, founded by European Champion Sophie and coach Paolo, with a strong mission to empower women through martial arts.
• They launched their gym using MAAT from day one, simplifying operations and supporting an international student base with a multilingual, all-in-one platform.
• The academy is now thriving, growing rapidly and standing out in their region.

Introduction

In Leipzig, Germany, Stark Leipzig is redefining what it means to run a Brazilian Jiu Jitsu academy. Founded by Sophie, a three-time European Champion, and Paolo, the school brings high-level coaching, strong values, and a unique focus on empowering women through martial arts.

But like any new gym, their launch came with a big question: how do you manage everything behind the scenes without losing focus on the mats?

Here’s how MAAT helped them go from day one to full operation, and why they’re not looking back.

👉 Opening a BJJ gym? Book a demo with MAAT and see how we can help!

Why Open with MAAT

When Sophie and Paolo opened their doors, they knew exactly what they didn’t want: messy spreadsheets, manual payments, and clunky admin work.

That's why they chose to build their operations around MAAT from the very beginning: they wanted a platform that could scale with them and simplify everything from day one.

"We’d seen MAAT at other gyms and loved how easy it looked to organize everything."

They needed a tool that would:

• Handle contracts and memberships from day one.
• Be intuitive for international members.
• Support communication in both German and English.
• Let them focus on students, not software.

They weren't alone. Many gyms are now choosing to open directly with MAAT, avoiding the hassle of migrating from legacy tools later.

Starting strong means fewer growing pains, faster onboarding, and immediate clarity.

"It just made sense"

After MAAT

"MAAT is a huge help for us"

says Sophie.

The result? The gym is growing rapidly, attracting members from all over the world. With two black belts on the mat, a rarity in their area, Stark Leipzig is quickly becoming a standout academy in the region.

"It keeps everything organized. Memberships, class sign-ups, contracts, payments, it’s all in one place."

Thanks to MAAT, Sophie and Paolo can stay focused on coaching, creating a safe and empowering space, and supporting every student who walks through the door.

A New Era: More Focus, Less Friction

Today, Stark Leipzig operates as a modern, international BJJ gym. Thanks to MAAT:

• New students can sign up in minutes.
• Payments and contracts are automated.
• Coaches can focus on training, not chasing invoices.

And most importantly, the systems grow with them, without adding complexity.

Sophie’s advice to other academy owners?

"If you’re opening a gym, go with MAAT. It simply works and it lets you focus on what really matters."

Ready to Launch Your Gym?

MAAT has already helped hundreds of gyms open and grow across Europe.

Book a Free Demo